Smart Home = Sold Home
SMART Home Technology is a Major Sales Driver in Today's Marketplace
In my last post, I talked about Smart Thermostats basics. In this post, we will add another layer to the Smart home and talk about locks.
Last month, the home tech pros from across the US, including myself, were in Dallas for CEDIA. At this year’s Custom Electronics Design and Installation Association (CEDIA) show, a few of us had the pleasure of educating a hundred or so real estate professionals from across the Metroplex on how to understand the tech that is selling houses. The message? Simply put, tech sells houses – so they were attending to learn from the experts how to talk about it.
Before the Great Recession, a lot of people looked at their home as a piggy bank. Now, there’s again an emotional attachment to the home. About two-and-a-half years ago, the real estate pros realized the home was changing with this new technology: the home itself, along with the new tech that is commonly referred to as a SMART home was trying to simplify lives … and save money.
Today’s home buyer is beginning to expect the basic moving parts of a SMART home – think thermostat, think door locks, think lighting control – and as such, realtors were looking to get educated about the “tech.” Bottom line, a realtor doesn’t necessarily have to know how to hook the stuff up, but if they walk past a Nest, the consumer expects them to be knowledgeable about it.
The latest research indicates that 71 percent of Americans want a move-in ready home and what was shocking was that of those, 44 percent believe ‘smart home ready’ is part of that equation. In short, the tech doesn’t just make the home more livable – it makes it more sellable.
With home security as the most powerful driver in the adoption of the SMART home, it’s no wonder that the world of smart locks is growing.
So the first question is - what is a smart lock? A smart lock isn’t just a keyless door lock. In fact, most accept keys (though you might eventually stop using your keys). Some smart locks include numeric keypads so you can unlock your door by punching in an access code. All smart locks operate with an app on Apple or Android smart phones or both. They communicate wirelessly with your phone, via Bluetooth or Wifi and/or with your smart home system via one of the common wireless mesh network standards like Z-Wave or connect to your alarm system via a service like Alarm.com
A smart phone replaces your traditional key, but the phone isn’t actually the key, it simply supplies the virtual key to the lock. Most smart locks allow you to create and assign multiple virtual keys, and often you can assign them temporarily. The benefit of having multiple virtual keys is that you can easily track who is locking and unlocking the door as the app will show, for instance, “Alice unlocked the door at 8pm” or something like that. If you have a guest arriving, you can assign that person a virtual key or remotely open the door yourself. Some locks allow virtual keys to expire at a set time in case you want to limit a guest’s access to an hour or a weekend.
If you throw someone out of the house, you can change all the virtual keys, without changing the locks (though the physical keys will still work).
As mentioned earlier, a smart lock that can be integrated with a whole home security system. A smart home system is convenient because you can program rules or activities that include the lock. For instance, a “goodnight” scene that shuts off all the house lights and arms the security system can also make sure the front door is locked and secure.
Bottom line, Smart locks as an integral part of a SMART home system will add value to your home. A SMART home system will also save you money, provide peace of mind, relieve stress and is increasingly more affordable. And did I mention; easy to use.
If you’re interested in installing a smart lock, security system or have SMART home questions, give us a call at 214-396-5858.